Pet Product Branding to Ready for Exit

BRANDING THAT INCREASES VALUATION AND BUYER CONFIDENCE

A strong brand attracts the right customers, partners, talent, and acquirers. Whether you're preparing for acquisition, private equity investment, or internal succession, your brand plays a pivotal role in perceived value.

We partner with pet companies approaching exit to ensure your brand positioning, identity, and strategy reflect the true worth of what you’ve built, as well as the potential of what’s next.

Brand Equity is Business Equity

The numbers are always important, but buyers are also looking at your brand story, positioning, customer loyalty, and ability to scale. If your brand isn’t telling the right story, you may be leaving value on the table. Our work helps buyers see the full potential through a refined brand narrative, cohesive visual identity, and clear brand architecture.

IDEAL FOR COMPANIES THAT

Are preparing for sale within 12–24 months

Need to clean up brand inconsistencies before due diligence

Want to command a higher multiple through brand strength

Need support aligning internal stakeholders before the transition

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"Amazingly talented and dedicated team. They understand branding in ways most pet experts do not. They really invest themselves in growing the brand."

Zel Crampton - CEO & Founder, Diggs

"Sarah brings a rare combination of strategic vision, creative brilliance, and meticulous attention to detail. Her deep industry knowledge and collaborative approach have made her an invaluable partner in building both our platform and our family of brands. Simply put, we would not be where we are today without her."

RYAN DECAIRE - CEO at Paw PROSPER

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“Brilliant, and a joy to work with.”

David Yasulka - CEO, Nature’s Logic

"Sarah and the OffLeash team bring passion, knowledge, and enthusiasm to every project. Her ability to locate opportunities in the marketplace and then bring the brand personality and packaging to life is remarkable. Sarah gives you her all for every project and really feels like part of the team. Her knowledge of the pet industry and attention to detail is the cherry on top of her amazing work."

Sarah salva - director of marketing, H&C animal health